Text messages of companies are coming on the mobile numbers of the people, in which they are telling the customers about the offers received on getting the vaccine.
To overcome the corona infection in the country, a vaccination campaign (Corona Vaccination) is being run. To promote vaccination, insurance companies and banks are offering great plans to the people. The insurance company is giving a discount on the insurance product to the customers who get vaccinated. At the same time, UCO and Central Bank have launched special schemes related to vaccination. Reliance General Insurance has also brought a special scheme for vaccinated customers.
Banks are paying more interest on fixed deposits to the customers who have got the vaccine. Some companies are providing loyalty points to their customers. Everyone is trying to get more and more people vaccinated in the country.
Because of this companies are offering
Experts believe that the ongoing vaccination program in the country is a great marketing opportunity. Because its memories are going to stay in the minds of the customers for a long time. However, it is not yet decided how many people are getting attracted by the offer on vaccination.
How the offers are being offered
Text messages of companies are coming on the mobile numbers of the people, in which they are telling the customers about the offers received on getting the vaccine. In a message from the Celio company, it has been said that if you get the vaccine, then 300 points will be added to their loyalty ID from the French clothing company.
A welfare organization in a village in Tamil Nadu has started a lucky draw to motivate people to get the vaccine. In this, Biryani, washing machine and two wheels are being given in gifts to the winners.
Beer, Burger, Tea is all on discount
To attract people towards vaccination, companies are giving discounts to customers on beer, burger, tea and cab rides. After getting the vaccine, customers are getting a discount of up to 15-20 percent. Along with this, offers of cashback and shopping vouchers are also being given. McDonald’s, the largest burger and fries chain in India, is offering vouchers worth 20 percent discount on vaccinations.
So far 24.60 crore vaccine doses have been applied in the country. In this, more than 4.75 crore people have been given both doses. On Thursday, 32.74 lakh doses were administered across the country.
